SEO has come a long way in the past decade, some things have drastically changed whereas others have not changed at all. When looking for an SEO company to help you improve your rankings in the search engines, you need to find a company who will not only keep your best interests in mind but who will also keep up with the latest SEO changes.
Let’s say for example you are a company located in Modesto, California and are looking for a Modesto SEO company. There are going to be a ton of companies for you to choose from, but you need to be careful when choosing your company because some can actually do more harm than good.
Before you hire a company, you need to ask them three very important question.
1) Do They Keep Current?
You need to ask them if they keep current with their techniques, and if they do you need to ask them what type of techniques they use. Some of them might say they are not allowed to say, if that is their answer then avoid that company at all cost. The good companies will have no issues telling you what their techniques are.
2) Can Your See Their Portfolio?
If they are a good company they should have a large portfolio of work they have done for their current clients. It is good to see this portfolio as proof that they are in fact able to rank these other companies at the top of Google. If they try telling you they aren’t able to show you their portfolio out of confidentiality then that is a red flag because they can easily show you their portfolio without giving away any of their ‘secrets’ or compromising their clients rankings in any way.
3) Do They Look Out For Your Best Interest?
Out of all three things to look for in an SEO company, this is probably the most important one. A good company will not only look out for your search engine needs but will also look out for all of your business need. We used to work with a company that would always give us a call when a new domain name became available that might be a good match for us (and no, they didn’t get any money from us purchasing it). That company would also give us great advice on how to improve our marketing and even take care of our back end client reputation management.
Finding an SEO company isn’t the easiest thing in the world, you should spend some time calling a few companies only make your decision after you have talked to at least 10. Don’t make your final decision after only talking to one.